Strategic management is no longer the preserve of top management. The middle manager is now being perceived as a very important cog in the strategic management process. Though they contribute to formulation and implementation of strategy and of solving problems that define the direction of the firm, many middle level managers are not aware of the formal processes and tools of strategic management. Thinking primarily at the functional level, often binds organizations into silos of partitioned thought. A strategic perspective enables liberation from these silos, and promotes achievement of goals at the organization level. In recent years, there has been a lot of discussion on organizational competencies and resources as the starting point of strategy. However, many organizations still continue with the traditional strategic management framework as their formal mechanism for planning. Yet, many leaders and managers implicitly use the resource based logic in making strategic decisions. This program intends to explicate the role of industry analysis, innovation focus and resource based thinking in strategizing for growth.
Saturday 12:15 PM – 3:15 PM
XLRI Jamshedpur shall carry out the examination and evaluation required for certification. XLRI will directly award a certificate of completion to participants who complete the programme successfully. Giving feedback is an integral part of the completion requirements of the programme.
|Application Fee||INR 2,000/- + S.Tax|
|Program Fee||INR 75,000/- + S.Tax|
|Registration Fee||INR Nil|
|Campus Fee||INR Nil|
* Current prevailing Service Tax & cess rate of 15% is additional on these components. Any variation in the service tax rate shall be to student account.
Last date of application: 27th Feb, 2017
Final Enrollment List: 28th Feb, 2017
Last Date for Payment of 1st installment: 1st March, 2017
Orientation and Briefing: 3rd March, 2016
Class Start Date: TBD
1st March 2017
INR 42,000/- + S.Tax
10th May 2017
INR 35,000/- + S.Tax
The primary method of instruction will be through LIVE lectures that will be beamed via internet to student desktops/laptops. The lectures will be delivered by eminent faculty from XLRI.
All participants will also be granted 24X7 access to XLRI’s AIS comprising of learning aids, study materials, reference materials, assessments, case studies and assignments etc. as per the requirement of the programme. Students can chat real time with the professors during the live class and also connect with HGEIL program manager related to their queries offline on the AIS.
The pedagogy will be highly interactive. It will leverage use of technology. It will consist of a judicious blend of lectures, real life case studies, quizzes and assignments
Manoj T Thomas is currently Associate Professor and Chairperson, Strategic Management Area at XLRI: Xavier School of Management. For the last nine years during his tenure at XLRI, he has been teaching courses on Strategic Management, Resource Based Strategy, Corporate Sustainability, International Management and Entrepreneurship. Prior to XLRI he has worked for nearly eight years in research and consulting. His research interests are in the area of resource based strategy and technology management, and he has several national and international publications in these areas. A civil engineer by training, he also has post graduate qualifications in management, an MPhil in economics and a doctorate in management. He also serves as an independent non-executive director in the Boards of Tata Sponge Iron Ltd. and Tata Steel SEZ Ltd.
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